Logos are our identifiers.
It’s how we set ourselves apart in a world of saturation,
What do you people to feel when they look at yours?
Osono money transferring - Commissioned
-
Dream it.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
-
From A to B.
For this design, the aim was again to promote simplicity and create a direct and minimal logo, I also made a cut-down Icon version of the logo for iconography and socials.
-
Checkmate.
As part of my brief for this project, I aimed to show a level of transparency and fluidity in how the logo flowed. Osono wanted it to be clear to potential customers that their service is a straightforward and linear process.
Chlorisal Cleaning Products - Commissioned
-
Atomic.
For this design, the aim was again to promote the clinical and chemical properties of the product while still making it feel friendly and whimsical in parts.
-
Overstated.
Here, the aim was to use the “C” in Chlorisal as a protective and encompassing element. Designed to ideally build the idea of trust and Chlorisal being a one-stop shop for commercial-grade cleaning supplies.
-
Reaction.
This design was based around the idea of the acidic reaction cleaning supples create, and the bubbling and fizziness that can accompany it.
-
Blockade.
This idea was aimed at creating a more universal logo without too much ornamentation but I still wanted to keep a whimsical nature to it through shadowing and colour.
-
Bonded.
The eventual victor. This design was a nice mix of many elements from the initial ideas, it takes elements of feeling chemically balanced (visually), a mix of harmonious tones and shadows, coupled with strong typography which was much friendlier to the average person and worked well both internally and for product packaging
-
The final design.